Despite not actually releasing an album last year,
Rihanna did make headlines for a series of fashion collaborations with the
likes of Puma and River Island, as well as the announcement that
she would be also be turning
her hand to fashion design, debuting a
collection at New York Fashion Week.
Most notably, Riri was
also chosen as the first black woman to ever front a campaign for Dior, a
breakthrough in terms of racial diversity in the fashion industry. She referenced
the historical gravity of her appointment in a speech acknowledging “it is such
a big deal for me, for my culture, for a lot of young girls of any colour”, but
the pairing is also a sign that fashion is increasingly harnessing star power
to appeal to a new, younger generation.
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